Nike VP Resigns After Son Uses Her Credit Card For Resale Sneaker Business
Written by B87FM on March 3, 2021
Nike introduced Ann Hebert’s departure from the sneaker firm after greater than 25 years on Monday, after it was reported that her son had been utilizing a bank card in her identify to handle a sneaker resale enterprise.
An electronic mail obtained from Nike learn “Ann Hebert, VP/GM, North America geography has determined to step down from Nike, successfully instantly. We thank Ann for her greater than 25 years with Nike and want her properly.”
The announcement got here within the wake of a Bloomberg Businessweek article printed about her son, Joe Hebert’s hundred-thousand-dollar resale enterprise, West Coast Streetwear. The article mentions Joe utilizing a bank card in his mom’s identify to accumulate the unique footwear and resale them at his on-line shops. Joe denied receiving any inside info from his mom regarding the footwear. Sneakers have been fully faraway from considered one of his WCS web sites and one other web site has been quickly shut down.
Ann Hebert had labored as Nike’s North America Vice President and Common Supervisor since April of 2020 overseeing gross sales, advertising and marketing, and merchandising. Hebert additionally was in control of Nike’s SNKRS app, the place footwear promote out virtually immediately, to be later discovered on secondary websites and shops like her son’s, for nearly triple the retail worth.
Sandra Carreon-John, a spokesperson for Nike, mentioned Hebert, revealed “related info” to the corporate about her son’s enterprise in 2018. On the time it was decided that there was “no violation of firm coverage.”
“There isn’t any business affiliation between WCS LLC and Nike, together with the direct shopping for or promoting of Nike merchandise,” Carreon-John acknowledged.
Do you suppose Hebert was in on the scheme together with her son? Tell us what you suppose.