Rihanna Launches Skincare Line Fenty Skin

Written by on July 14, 2020

Rihanna is increasing her Fenty empire.

The type icon has introduced that her new skincare line Fenty Pores and skin will launch on July 31. Taking to Instagram, she shared the large announcement together with her tens of millions of followers.

“Ima strive my finest to be humble about this however, @fentyskin is coming July 31st completely at FENTYSKIN.COM!!” she captioned the put up, which included a video of Rihanna utilizing one among her new skincare merchandise.

It’s been rumored that Rihanna was launching a skincare line when a trademark was filed for Fenty Pores and skin in March 2019. The trademark included medicated and non-medicated skincare, cleaning soap, physique care and private care merchandise, in addition to as kits, instruments, and applicators.

Prospects who join on-line will obtain early entry to Fenty Pores and skin merchandise beginning July 29, two days earlier than the general public launch.

Rihanna lately hinted at her growth into the skincare world. “Skincare, it’s the reality. It both works or it doesn’t. There’s nowhere to cover,” she informed British Vogue in March.

Fenty Pores and skin is the newest addition to the ever-growing Fenty portfolio. In 2017, the singer launched Fenty Magnificence, which reportedly made $100 million in gross sales in its first 40 days. In 2018, she launched her lingerie line Savage x Fenty. Final yr, she teamed up with LVMH to launch her personal trend model, Fenty.

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